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Press Release: Plants vs. Zombies

February 15, 2010 , Posted by App-reciation Reviews at 10:33 PM

PopCap Launches Plants vs. Zombies™ for the iPhone™


iPhone/iPod Touch Adaptation of 2009 Casual Game of The Year Offers Exclusive Content, Fun and Functionality



Dublin, Ireland – February 15, 2010 — PopCap Games, maker of some of the world's most popular video games, today announced the launch of Plants vs. Zombies™ for the iPhone™ and iPod® touch. Faithful to the game design of the PC and Mac blockbuster, but adapted specifically for the iPhone and iPod touch – including exclusive features and content – Plants vs. Zombies is available immediately for €2.39 from Apple’s App Store on iPhone and iPod touch, or at www.itunes.com/appstore.


“Plants vs. Zombies for iPhone and iPod touch marks the first adaptation of our wildly popular 'flower defense' game to a new platform, and we’re excited at how well it has translated to the iPhone and iPod touch,” stated Andrew Stein, director of mobile platforms at PopCap Games. “We’ve stayed true to the original computer version with the full-featured gameplay of Adventure mode, and have optimized this adaptation around a seamless touch interface. Plus, we’ve added great content, including the new Quick Play Arena which allows easy replay of any level after completing the Adventure mode, and more than a dozen achievements to reward successful completion of in-game challenges.”



Featuring non-stop comedic action throughout 50 infinitely replayable levels, Plants vs. Zombies challenges you to defend your house from encroaching zombies striving to reach your front door to eat your brains. Choose from an ever-increasing assortment of specialized, zombie-battling plants to slow down, confuse, weaken and ultimately destroy the vegetation-munching undead before they can traverse your yard and reach your front door. Thoughtful selection of plants, frantic use of resources, and clever planting/placement decisions are key to overcoming more than two dozen different kinds of zombies, each with its own combination of "skills" and behaviors. Additional obstacles and challenges in later levels include the setting of the sun (complete with a set of defensive mushrooms which are only usable at night), a creeping fog, and even a swimming pool where the aquatic zombies make their approach!



Features of Plants vs. Zombies for the iPhone and iPod touch include:


- The Quick Play Arena allows easy replay of any level after completing the 50 levels in Adventure mode

-More than a dozen achievements to reward successful completion of in-game challenges

-More than four dozen plants, from cherry bombs and peashooters to melon-pults, wall-nuts and sunflowers

-Dozens of different zombie types, including back-from-the-dead miners, businessmen, football players, and even a zombie bobsled team

-Suburban almanac tracks your progress and provides vital stats on plant and zombie types

-Crazy Dave's trunk-o'-the-car shop where you can purchase new plants, power-ups, and other zombie-exterminating tools

-New fluid animation technology creates even more visually appealing plants and zippier zombies

-11 original musical pieces that mirror the increasing intensity of the gameplay


Since its release last year, Plants vs. Zombies for the PC and Mac has become one of the most successful franchises in casual game history, selling faster than any previous PopCap title and garnering dozens of PC and casual "game of the year" accolades.




About PopCap


PopCap Games (www.popcap.com) is the leading multi-platform provider of fun, easy-to-learn, captivating video games that appeal to everyone from age 6 to 106. Based in Seattle, Washington, PopCap was founded in 2000 and has a worldwide staff of over 260 people in Seattle, San Francisco, Chicago, Vancouver, B.C., Dublin, and Shanghai. Its games have been downloaded more than 1 billion times by consumers worldwide, and its flagship title, Bejeweled®, has sold more than 50 million units across all platforms. Constantly acclaimed by consumers and critics, PopCap’s games are played on the Web, social platforms, desktop computers, myriad mobile devices (cell phones, smartphones, PDAs, Pocket PCs, iPod, iPhone and more), popular game consoles (such as Xbox and DS), and in-flight entertainment systems. PopCap is the only “casual games” developer with leading market share across all major sales channels, including social, Web portals, retail stores, mobile phones, MP3 players, and game devices.

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